The Ins and Outs of Hiring a Professional Photographer

• Architecture Photography, Art, Business, Lifestyle Photography, Marketing, Online Courses, Photography, Portrait Photography

by Tina Martin

Source – Unsplash

 

They say that a picture is worth a thousand words, so it is important to take the best photos possible. While many of us envision ourselves as good photographers when we snap shots with our cell phones, there is nothing quite like having a great picture that was taken by a professional. Here at Great Photography Courses, we pride ourselves on taking outstanding images of events and outstanding portraits, so we have some reasons why you should hire a professional photographer for your next important event.

Why Do You Need a Pro?

Yes, we all have cameras on our phones and they get more advanced with every new smartphone that is released, but that still doesn’t compare to the shots taken by photographers.

One of the reasons for this is that professionals have the best equipment that puts most phones to shame and they know how to use it. The fact is that if you take every single picture with the same lens, you are not going to get the quality images that you are hoping for. Photographers understand this, which is why they have a large selection of lenses and filters that they can use for any given application. That way you are sure to get the best photo.

Professional photographers also understand the science of shadow, light, and angles. They know that they have to stand in a certain spot to get the best picture and they also know where their subject should be so they can be seen in the best light. Basically, photographers know all of the tricks that lead to the most awe-inspiring photos. If you cannot do that yourself, then you should spend the money on a professional.

When You Need a Photographer

There are some instances where you absolutely need a professional to take the best photo. One example is when it comes to taking pictures of your newborn baby or younger child. We all know the struggles of trying to take photos of a baby. It can be near impossible to get them to stay still for long enough to get the shot, and even if you do, you may not be using the best filter or lens to get the most high-quality image possible. A professional photographer knows exactly what to do to make this process a piece of cake.

You should also consider hiring a professional photographer when you are taking product pictures for your business for advertisements and promotional materials, especially if you intend to create a Facebook ad and want to make the best impression possible on your potential customers. A professional photographer understands the balance of lighting, subject, angle, and proportion that can ensure your commercial images are beautiful and captivating the first time. Commercial photos are often unique because they focus on a particular feature of the product and you will need that to be perfect.

Professional photographers are also best when taking photos of your home when you place it on the market. After you have made updates to get the house ready for sale, like upping your curb appeal and removing clutter both inside and out, hire a pro to get great shots of your home in pristine condition. They will know tricks to get the best perspective on a room when space is limited, and they will get the lighting just right to make your home look warm and inviting.

Considerations When Finding a Photographer

When it comes time to find a professional photographer, you will need to find the best person for the job. Go online and do your research as you look for photographers in your area and look at the reviews from previous customers to ensure that it is a reputable company. You should also ask for a price quote to ensure that you are getting a deal that fits within your budget.

When you talk to the photographer, mention the type of event that you need them for. It is important because the complexity of the pictures will determine how involved the production may be. So, real estate photos may take less legwork than a full family photo shoot. If you are still unable to find the best photographer, then ask for referrals from family and friends.

As you can see, there are some important factors that go into hiring a professional photographer. It can all seem a little overwhelming at first, but with a little research, you will find the perfect fit.

Great Photography Courses can teach you how to light an interior without the scene looking lit, how to find a storytelling angle, how to deal with poor light, how to fix bad color, how to work fast to be more profitable, and a whole lot more. Let us know if you have any questions!

Outdoor Portrait with Justine

• Portrait Photography

10 days ago or so, I taught outdoor portrait lighting techniques at the Cascade Center of Photography in Bend, Oregon. I demonstrated multiple techniques including reflectors, diffusion panels, and wireless flash.

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We went to a location where there was a field of wildflowers that we could use as a background, or in this case, our entire scene. Our model here is Justine and she was gracious enough to kneel in the flowers on a small trail that goes through the field.

Outdoor Portrait Lighting with Kim

• Portrait Photography

This portrait was taken last week during my Outdoor Lighting Portrait workshop at the Cascade Center of Photography. We chose to shoot at a field of wildflowers for this colorful background. The model is Kim and the purpose of this portrait example for the students was to shoot after sunset and then light the model with flash.

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The reason to wait for the sun to set is to reduce lighting contrast substantially, then reintroduce light by adding flash to increase lighting contrast-but contrast that I am now in control of.

What Makes a Good Selling Photo?

• Nature Photography

Concept!

Without a doubt concept is the biggest ingredient in a top selling stock photo. This image screams farming, agriculture, Heartland, and more, and has made good money.

 wheat farmer

I was actually on assignment for the former America West airlines when I was shooting this guys cornfield. He drove up and asked what I was up to. We chatted and later became friends and I was invited to photograph anytime I wanted including wheat harvest where we set up this photo.

It was shot before sunset so it had the golden light of the setting sun. Having them in the foreground with the combine in back added a great sense of depth. It has been on brochure covers, bank ads, and more.

Portrait on a White Background

• Portrait Photography

Here is a fun and lively portrait of Chelsea photographed against a white background. I used a large Octabox and two umbrellas on the background. The key to great white backgrounds is having them about 2 stops brighter than the light on the subject and no more than that.chelsea_6

Here is the light diagram:

LightingSetup

 

Want to learn more? Take my portrait course for $22 about 70% off. Use coupon code FB22 and click here: http://greatphotographycourses.net/mastering-studio-portraiture/

The Magic of Post Processing Portraits

• Portrait Photography, Software Techniques

A lot of time there is only so much you can do in camera and that is basically capturing the data as it is presented. It’s when you get into post processing where the magic is and this image is one example.

I photographed Kim and her family last week at their home. We shot in mid-afternoon and this made for lighting challenges. It was hot and humid and bright and sunny, so the light was far from perfect.

There are a million ways to make light work for you but it all depends on how much time you have. You can erect panels that block light from hitting your subject, or in the case of this shoot, work in the shade. Unfortunately there was only a little shade that time of day, so I made it work.

Copyright 2013 (c) Charlie Borland

What I like about post processing is that you can go anywhere and everywhere. Here I am experimenting with blended color overlays which sneaks in small amounts of yellow and green in specific spots. It looks sorta like cross processing of days past. More to come once these guys make their selection of images and I process them.

Learn portrait photography here.

12 Tips for Getting Started in Professional Photography

• Architecture Photography, Corporate Photography, Flash & Strobe Lighting, Lifestyle Photography, Outdoor Adventure Photography, Portrait Photography, Seminars & Workshops, Special Effects, Strobe Lighting

You love photography and want to photograph full time by launching a photography business. Maybe you are unemployed or wish to supplement your retirement income or simply wanting to earn money doing what you love.

For those with jobs you may not want to quit the day job until your business is launched and earning you an income and enough income allowing you can quit that day job. Maybe you are unemployed and if so you can get started right away but be careful if your financial resources are limited.

So how do you get started? I have compiled these ideas into the 12 most important steps I believe are crucial to finding success as a professional photographer in today’s markets.

I Photographed the Lost Dutchman Miner

• Flash & Strobe Lighting, Outdoor Adventure Photography, Portrait Photography

This past spring I was enjoying quite a bit of time wandering and photographing the Arizona deserts and mountains. While down in the desert I was stunned when I came across this old miner in the desert with his donkey.

We started talking and I asked what he was doing down here in the middle of nowhere. He told me he was the Lost Dutchman Miner of the infamous Lost Dutchman mine. He continued by telling me that he was truly lost in his attempt to relocate his mine.

I replied that he was a long way from the Superstition Mountains, where history suggests the mine is located. He did not comment obviously fearing if he said anything I might start searching for the mine myself. This got me thinking that the mine might not be in the Superstitions after all.

He asked if I had anything to eat as all he had to eat for sometime was beans and hardtack. I happened to be carrying in my camera bag a crab salad sandwich from Subway and one of my favorite beers: McTarnahan’s from Portland Brewing, and it was still ice cold.

I told him I would give him the sandwich and beer if he posed for a picture and so he did not move as I grabbed this shot. I did use flash fill because the sun was high noon and created the shadows in the eyes.

He scarfed down the sandwich and guzzled the beer (I don’t think he liked it. Never had a beer like that) then without saying a word, headed off into the sunset so to speak, in search of the Mother Lode. I grabbed my gear and went looking for the mine.

In Photoshop,